W3 works daily on managing the McDonald’s Latin America account, creating new sites and participating in the development of new campaigns for the company.

We wanted to create a website that had content dedicated to kids and adults alike, so the site not only operates with Flash, but has online games for the kids as well as important data for adults such as food labels, quality control information, locations, and special offers. Outside of the website, we also created an email marketing system that allows McDonald’s to customize their promotional emails according to each target group.